Personal Branding

Answering the Question: What Makes You More Qualified Than the Other Candidates?

  This is a common question my clients are regularly asked in an interview.  There is worth to the question, despite what you read online, and I do understand the logic behind it.  So, here is how you handle it: First, tell them you don’t know the other candidates’ qualifications, nor do you have their […]

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11 Interview Tips Experts Say Will Make You Stand Out

11 Interview Tips Experts Say Will Make You Stand Out

I was honored to recently participate in a colleague’s article interviewing 11 experts on how to “stand out from the crowd” while in an interview.  Below is my tip for jobseekers, and a link to the full article. “Craft answers to Behavioral Interview questions prior to the interview.  I take every one of my clients

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Book Recommendations for Jobseekers and Small Business Owners

I am often asked about book recommendations regarding personal branding and marketing for jobseekers and business owners, so here are four to consider.  I am definitely a fan of the most updated versions of “ME 2.0, 4 Steps to Building Your Future” by Dan Schawbel, “To Sell is Human” by Daniel Pink, “101 Strategic, Job Search

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